DONNELL RODEO PROMOTIONS
503 N Main Street Ste 712
Pueblo, CO 81003
719-543-6458
For Additional Information
Mike Donnell at Donnell Rodeo Promotions
Mike Donnell at Donnell Rodeo Promotions
ALAMO HAT COMPANY TO BE A SPONSOR OF 2012 WOMEN’S RANCH
RODEO ASSOCIATION FINALS IN AMARILLO
RODEO ASSOCIATION FINALS IN AMARILLO
Pueblo, Colorado, September 11, 2012 … Alamo Hat Company, a
leading western hat company has reached a sponsorship agreement with the
Women’s Ranch Rodeo Association (WRRA) to be a sponsor of the WRRA’s
2012 Finals to be held October 12th and 13th in Amarillo.
leading western hat company has reached a sponsorship agreement with the
Women’s Ranch Rodeo Association (WRRA) to be a sponsor of the WRRA’s
2012 Finals to be held October 12th and 13th in Amarillo.
In return for merchandising and publicity coverage at the Finals, Alamo
Hat will provide merchandise coupons which will be given to cowgirls winning
certain events at the Finals. The company will also have a sales booth at the
event.
Hat will provide merchandise coupons which will be given to cowgirls winning
certain events at the Finals. The company will also have a sales booth at the
event.
The WRRA, formed in 2005, features women-only teams competing in a
series of ranch rodeos throughout the year, culminating in a national finals each
October. Each team has four contestants. The events include sorting, trailer
loading, doctoring, tiedown/mugging and simulated branding.
series of ranch rodeos throughout the year, culminating in a national finals each
October. Each team has four contestants. The events include sorting, trailer
loading, doctoring, tiedown/mugging and simulated branding.
Alamo Hat Company, now headquartered in Moore, TX was founded in
1987 in San Diego, California. Today the company markets more than 200 items
including a broad range of western hats plus other accessories.
1987 in San Diego, California. Today the company markets more than 200 items
including a broad range of western hats plus other accessories.
In 2012, the WRRA produced or sanctioned 16 rodeos in Kansas,
Oklahoma, Texas and New Mexico. Sixteen team earned the right to compete at
the Finals which will be held at the American National Center. This includes the
winning team from each of the 16 rodeos. If a team won more than one rodeo,
the second place team earned the right to come to the Finals. The Finals will
consist of two full rodeo performances on Friday, October 12 and on Saturday,
October 13.
Oklahoma, Texas and New Mexico. Sixteen team earned the right to compete at
the Finals which will be held at the American National Center. This includes the
winning team from each of the 16 rodeos. If a team won more than one rodeo,
the second place team earned the right to come to the Finals. The Finals will
consist of two full rodeo performances on Friday, October 12 and on Saturday,
October 13.
“We are thrilled to have Alamo Hat Company as a sponsor of our Finals.”
said added Billie Franks, the administrator of the WRRA. “Like all cowgirls, our
members love their hats and it is great to have a leading hat company partner
with us in Amarillo. Amarillo became the home of the WRRA finals because the city’s Coors Cowboy Club, (CCC) agreed in 2011 to produce the event for five years because
its members believed that it would become a viable addition to the rodeo
entertainment schedule in Amarillo. The CCC has extensive experience producing
and promoting ranch rodeos and other events in Amarillo.
said added Billie Franks, the administrator of the WRRA. “Like all cowgirls, our
members love their hats and it is great to have a leading hat company partner
with us in Amarillo. Amarillo became the home of the WRRA finals because the city’s Coors Cowboy Club, (CCC) agreed in 2011 to produce the event for five years because
its members believed that it would become a viable addition to the rodeo
entertainment schedule in Amarillo. The CCC has extensive experience producing
and promoting ranch rodeos and other events in Amarillo.
Donnell Rodeo Promotions which represents the WRRA assisted with the
development of the sponsorship plan.
development of the sponsorship plan.
